Monday, 23 April 2012

Welcome To My Blog!


Dear Moderator,

This blog belongs to Matthew Marshall and for my project I worked with;


Thank you for taking the time to look and mark my blog which is a result of five months continuos and hard work. My blog is quite simple, use the tabs at the top of the screen just under the main title to navigate around my blog and on each page there will be various blogs in which to view. The pages consist of posts relating to their titles; Research - Planning - Construction - Evaluation. There will be videos, pictures, Wix, Prezi, text and some links throughout each page. 


I hope you enjoy looking through the work that i and my team produced.   


Kind Regards - Matthew Marshall

Friday, 30 March 2012

Evaluation Question Draft

3. What kind of media institution might distribute your media product and why?
- Would this be something which could be produced by a Hollywood studio? If yes then why and is it similar to existing products?
- Would it be a TV movie?
- Would it be an arthouse movie?
- Would it be an internet only release?
- Why would it be released? Does it offer opportunities for franchises or merchandise?
- Link your conclusions to a discussion of mise en scene (visual style) of your film noir/horror.

The kind of media institution that might distribute our media product may be a production company such as ‘Paramount Pictures’ because they have produced many different types of Noir films such as ‘Sunset Boulevard’ and ‘Among the living’ and although these have many differences to our opening sequence in relation to style and audience they are also very similar in a way that I believe that Paramount would enjoy our film. As the film is quite graphic and mature it would be a hit with the older and more intellectual audience but because it isn’t too graphic and brutal it could be suitable to a wider variety audience and for this reason I think that it could be a profitable movie that Paramount would want to be involved in.

I think that our film would be a big hit to be made into a movie as it has a classical and refined style yet it isn’t so mature as to be rated over a 15 certificate which would mean that it could be seen by more people. I also think that Paramount would want to be heavily involved with the distribution if they are the ones to finance the project and due to the fact that they are a very vertically integrated company and have been heavily involved with past projects. To release this movie I think it would start with some viral advertisement over ‘Facebook’, ‘YouTube’, and ‘twitter’ to first drip feed it to the audience and give them small tasters to the movie then it would be released in a staggered fashion starting off in major cities such as London, Manchester or Liverpool then release it into smaller towns. I would suggest that it be majorly released in Autumn to come into time with horror and corrupt styled films to set the scene in and outside of the cinema. I estimate that the budget would be approximately £20,000,00 - £30,000,00 and the profit in box office would be approximately £35, 000,00. The budget if quite high as a noir styled film like ours requires a lot of Mise En Scene to create the correct setting and this could prove to be quite expensive. I think that a film of this type would provide various opportunities to create merchandise and possible a game with a similar story line. Merchandise could be items such as T-Shirts, Posters, Lighters and cigarettes as they all fit in with the noir style.

I think this movie would be released because it offers a lot of profitable ideas and the style is timeless and everyone wants to see a good noir, murder based film. Mise En scene was an absolute massive part of our film as it’s the very aspect that sets the mood, atmosphere and time scale. We used costume (50s style suits and dresses), props (cigarettes & fake blood) and location (promenade and dark interview room) to set the time scale and atmosphere to grab and draw the audience into our film. In the editing process we added music and changed the contrast to make it black and white, while also adding live text for the beginning credits starting with the actors, then the production and finishing with the director. I think that the visual style was well set for our film thanks to thought out postproduction discussions plus overall creativity and thought. Thanks to these factors I think that a company like Paramount Pictures or warner bros would most definitely want to invest to produce and distribute our film.

Monday, 26 March 2012

Preliminary Task (18 Sep 2011)

Blood On The Front (Final Cut)




We uploaded the video onto the social network site 'Facebook' to get feedback on the film sequence. The feedback was good we had a good total of "likes" and comments back. We also had a total of 129 views on 'YouTube' the day of this post, and 6 likes on the movie. Overall, we had a lot of positive feedback on our short movie and using social networking sites defiantly made it easy and quick to get public feedback.  


Wednesday, 14 March 2012

Rought Cut (Black & White)





Feed Back

Here we have uploaded a second rough cut of our film noir title sequence. After receiving feedback from our first rough cut we have made some of the changes that were needed however our title sequence is still not completed, there is some more to complete. Feedback we have received from this rough cut is:

- Our material is appropriate for the genre as it conveys the meaning well and our storyline fits the conventions of film noir. It is also appropriate for the target audience.
- To improve our title sequence we need to add titles where appropriate such as our production company, the title of the film (Blood On The Front), directed by and starring..
- To also improve we need to finis the production of our soundtrack and add that into our opening sequence to further enhance the noir feel of our film.
- The material we have shot is appropriate for the task set including controlled use of the camera with attention to framing and usage of a wide variety of shot types as well as paying close attention to the mise en scene to truly reflect the film noir genre, which was explored in the research of the conventions of film noir.
- After editing the meaning of our opening sequence is apparent to the viewer as we have put our shots together in an order that conveys the storyline really well. Also in this second rough cut we have changed our footage to black and white to suit our genre and also adjusted the brightness and colourings of some of our shots to lighten some scenes as when shooting under street lamps there was not enough light in some scenes.

In our final edit we plan to add the title of our film after using live type to create title effects to suit our film and genre. We are also going to add more titles such as "directed by" "starring" and "lunar productions presents...".

Thursday, 26 January 2012

Opening Sequence Analysis of Sunset Boulevard

‘Sunset Boulevard’ is a street in the western part of Los Angeles County, California, that stretches from Figueroa Street in downtown Los Angeles to the Pacific Coast Highway at the Pacific Ocean in the Pacific Palisades. The street is an icon of Hollywood celebrity culture and the phrase "Sunset Boulevard" is a enduring shorthand for the glamor associated with Hollywood. The movie starts off with the camera panning down to a drain in the street and the drain is labelled with the streets name. The camera then follows the road for 1 minute 17 seconds as it lists Editors, producers and finally the director until it pans up to a tracking shot of speeding police vehicles. The camera then shoots from a high angle to watch as the police pull into a drive of a very expensive house, and again from a different high angle we see the police stop. The camera then pans to the left to see a pool and the police rushing up to the scene and the final shot of the sequence is a shot from the bottom of the pool to see the murdered man floating at the top of the water then there is a transition (white fade).





There is very dramatic and spooky music track throughout the sequence, its non-diegetic and is played by a big band or orchestra. It creates a very tense atmosphere to start the film off and even gives it a horror feel. After 1 minute 17 seconds the scene is narrated and explains the situation to the viewer and his voice is speaking as if the scene is a flash back of just earlier in the day.


The font for the introduction is unusual as it sets the scene and gives the audience a feel about what kind of movie this is going to be. It’s the type of font that would be on a crate at the LA docks. The is an interesting lighting as its high ki but because its in black and white it makes it feel darker. It’s hard to tell what time it is because although it was 5:00am it seemed very light. You can tell it’s the 1950’s as they use old cars and bikes and the style of clothing is relevant to the time, and all this is an example of Mise En Scene and the narrator also has a bit of a gangster accent which can set the area in which the film is set i.e. Los Angeles.






Monday, 23 January 2012

History Of Noir

Brief History On Noir


Brief History Of Noir

Film noir is a cinematic term used primarily to describe stylish Hollywood crime dramas, particularly those that emphasize cynical attitudes and sexual motivations. Hollywood's classic film noir period is generally regarded as extending from the early 1940s to the late 1950s. Film noir of this era is associated with a low-key black-and-white visual style that has roots in German Expressionist cinematography. Many of the prototypical stories and much of the attitude of classic noir derive from the Hardboiled School of crime fiction that emerged in the United States during the Depression.



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